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Branding Politics Public Relations Sports

Donald Sterling, Stephen A. Smith & NYC Racial Politics

While the Donald Sterling saga and debates about race continue, is not it great that New York City is largely invisible in this story about race, and NYC media isn’t jumping on this bandwagon? As a 39-year old born and bred New Yorker, I remember the racial fears that existed in this city when I […]

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Corporations Crisis Management Media Public Relations

Bitter pill – California Counties Sue Drug Companies

It may be one of the most necessary “unfair” questions ever asked in a courtroom, and it certainly has people lining up on both sides of the issue. Are drug makers responsible for the “epidemic” of prescription painkiller abuse? This situation is causing quite a Healthcare PR uproar.  According to a report in Bloomberg Businessweek, […]

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Public Relations Technology

Does Apple’s tech PR need a Doctor?

Media gossip  claims that Apple is considering purchasing Beats Audio, the Dr. Dre owned audio company. The offer would reportedly make Dre the first billionaire rap mogul, and association with Apple can only push Dre’s brand higher, and is excellent PR for Technology. While there’s ample debate about whether or not the move is good for Apple, […]

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Branding Career and choices Cutting Edge News Juda Engelmayer Public Relations

Commenting on Rolling Stone’s Cover of Terrorist bomber Dzhokhar Tsarnaev

Juda Engelmayer of 5W Public Relations (5WPR) on Fox 5 News commenting on the August 2013 Rolling Stone cover