For a long time, McDonald’s and other fast-food franchise brands have been unwilling and unenthusiastic participants in the ongoing debate over healthier food options. Especially for kids. It’s not really that Mickey D’s wants kids to eat unhealthy. It’s simply that the business model is not based on freshly made and prepared foods. It’s about […]
Tag: 5WPR
Yep, that’s right. And not only are they going public with a new IPO that will trade as HOSTESS, but they are looking at adding new treats to their lineup. A year or so ago, a majority stake in Hostess was sold to Gores Group (GRSHU), who has raised an additional $375 million to purchase […]
Trump Courting Big Donors
GOP Presidential candidate Donald Trump has, from the beginning of his unlikely campaign, touted his strength as a self-funded man of the people. The one candidate who not only isn’t “bought” but cannot be bought, because he already has plenty of cash to pay his own way. Now, while that’s never been precisely true – […]
When the Obama administration wanted help in countering the success ISIS is having online, they didn’t call the CIA or the Defense Department. They called in the experts – Apple, Google, Facebook, YouTube, and Twitter. Government officials want to be able to monitor and track ISIS communications on the ‘net, and they need answers on […]
Everyone knows there can be big rewards in real estate investing. But, for many, the risk was always too high. No matter which way you went – commercial or residential – there were so many variables that even the savviest investor could lose his shirt. But crowdfunding is changing that. A startup called RealtyShares recently […]
Sometimes your good works in this life are so consistent and well-known, that they live beyond your years. For some people, those works live on in a trust, a bequest, or a foundation. For some, it’s a business built from the ground up. For Beau Biden, that means having all your campaign funds funneled into […]
Things have not been good for Southwest Airlines on the PR front lately, but Ronn Torossian says a recent decision may just put them back on even footing. It’s the sort of thing that used to be called “customer service” but is fairly rare these days. A thing that Southwest can justifiably be proud about. […]
Remember when the iPad was the undisputed Future of Computing? Not that long ago, really, but since the summer of 2013, Apple has been on the defensive, trying to explain away plummeting sales and a shifting place in the consumer mind. Even the competition got caught up in mobile madness. Tablets were being advertised toe-to-toe with […]
You may have heard the word “responsive” when it comes to the internet and the public relations industry. But what does it really mean to be responsive? Catering to the needs and demands of your customers by creating a customized experience through your products and services is what it’s all about. Because of the wide […]
Nike Negates Infringement Claim
The eponymous Nike “Jumpman” logo is arguably even more famous and revered than the omnipresent swoosh. The image adorned Michael Jordan, basketball royalty and one of the richest athletes – from royalties – to ever play any game. Of course, Nike also made untold billions thanks to the “Jordan-Jumpman” brand, a fact that has them […]